The people got there first
Something historically unusual is happening with artificial intelligence. For most general-purpose technologies, businesses led and households followed. Electric dynamos powered factories for roughly four decades before households electrified at scale, and the personal computer entered offices years before it entered living rooms (Comin & Hobijn, 2010; David, 1990). Generative AI has inverted that sequence: by August 2024, nearly 39% of the U.S. working-age population had already used it — a faster initial diffusion than either the PC or the internet at comparable points (Bick et al., 2024) — while firm-level surveys were still reporting adoption under 10% (Bonney et al., 2024). Workers, quite literally, dragged AI into their companies in their pockets.





